RESUME

(Sparknotes Version)

  • BA - Advertising / Baylor University / May 2024

    BA - Corporate Communications / Baylor University / May 2024

    Best In Advertising / JPR&NM / 2023

  • Lead Copywriter + Women's Social Media Coordinator

    Sendero Provisions Co. / Waco, TX / May 2024 - Present

    • Write all brand copy across the board (Promotional emails, paid ad copy, captions, campaign themes, project briefs, print pieces, etc.)

    • Curate Sendero Women’s Instagram feed/social strategies and build a following as a newer account

    • Assist with any and all marketing needs and creative direction

    Copywriter Intern

    3Headed Monster / Dallas, TX / Summer 2023

    • Clients: Tropical Smoothie Cafe, Cici's Pizza and Freddy's Steakburgers

    • Wrote promotional emails, Instagram Threads, OOH and in-store ads, website content and commercial/radio scripts

    • Produced creative TikToks and social media content

    • Assisted with social media shoots and radio editing sessions

    Social Media Marketing Coordinator

    Backyard Stage & Grill / Waco, TX / Fall 2023 - Aug 2024

    • Plan out social media calendar and redesign the look of the Instagram

    • Coordinate content shoots

    • Design graphics for concert announcements, calendars, events, etc.

    • Establish new promotional strategies for a college-based audience

    Social Media Marketing Intern

    Local Habit Coffee Company / Texarkana, TX / Summer 2021

    • Curated social media graphics/posts

    • Designed advertisements for Texarkana Magazine

    • Implemented strategic content plans

    - Write all brand copy across the board (Promotional emails, paid ad copy, captions, campaign themes, project briefs, print pieces, etc.)

    - Curate Sendero Women’s Instagram feed/social strategies and build a following as a newer account

    - Assist with any and all marketing needs- Write all brand copy across the board (Promotional emails, paid ad copy, captions, campaign themes, project briefs, print pieces, etc.) - Curate Sendero Women’s Instagram feed/social strategies and build a following as a newer account - Assist with any and all marketing needs

  • Versatile copywriting

    Creative vision

    Social media savvy

    Speak confidently

    Aesthetic eye

    Design (Adobe InDesign, Photoshop, Lightroom, Illustrator, Canva)

    Photography